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Digital Media Production

Bachelor of Science Degree

View 4 year plan

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The ability to communicate effectively is one of the most important skills an individual can possess in this era of rapid informational and technological change. The skills to gather information and communicate that information in written, oral, and digital forms are the hallmark of the program in UCM's Department of Communication and Sociology.

Digital Media Production students must complete required and elective courses and, additionally, must choose an 18-hour area in audio, video, film, or news. Proven skills in digital media production including writing, audio production, video production, Web design and photojournalism--are required for graduation.

Small class sizes, up-to-date professional equipment, and opportunities for one-on-one instruction provide quality classroom experiences that complement the hands-on nature of digital media study. Students also have co-curricular opportunities for hands-on experience through professional internship and practica, the campus cable network, the campus newspaper, a community news Web site and the University's public radio and television stations.

The graduate with a Bachelor of Science degree in Digital Media Production will use the knowledge and skills obtained in the program to:

  • Successfully convey ideas through the written and spoken word and through various forms of digital media.
  • Synthesize classroom instruction and initiate the exploration, development, and execution of projects that build professional experience.
  • Apply knowledge of emerging technology and social media in the creation and distribution of media.
  • Apply an in-depth understanding of the ethical principles that guide the student's chosen profession.
  • Demonstrate a working knowledge of digital media law to produce content that is legal and promotes the principles of freedom of expression.
  • Demonstrate proficiency in video, audio, film, or news production:
    • Proficiency in the video production concentration means the student can successfully complete each step in the production process, from conception through distribution, using both field and studio techniques.
    • Proficiency in the audio production concentration means the student can manipulate sound to perform and produce audio programming and apply promotion techniques for audio distribution outlets.
    • Proficiency in the film production concentration means the student can work within the parameters of the narrative film production process, as well as analyze and critique film.
    • Proficiency in the news production concentration means the student can generate news stories, images, and features for print, broadcast, and Web using appropriate style, design, and editing techniques.

Career Opportunities

The Bachelor of Science degree program in Digital Media Production prepares students for careers in various production, news and management roles in the radio, television, film and newspaper industries. University of Central Missouri graduates include a national television network vice president; a top nationally syndicated radio personality; a director with one of television's most successful production companies; an associate producer of a blockbuster film; operatives at MissouriNet and the Brownfield Network; radio station owners; reporters, producers, directors, editors and news anchors in a number of broadcast stations and newspapers around the world.


The Department of Communication and Sociology has a number of full-time faculty members with work experience and scholarly expertise in their areas of specialization. Graduate assistants complement the laboratory programs.


The University's 100,000-watt, state-of-the-art Public Broadcasting Stations provide a unique opportunity for students to gain professional, hands-on experience in radio and television both on air and behind the scenes. In addition to a full complement of National Public Radio and Public Broadcasting System programming, the stations feature a variety of locally produced programs, which are enjoyed by a potential audience of more than one million people.

Student Involvement

UCM's students are encouraged to take part in co-curricular activities that relate to their major, such as CTV, the UCM Media Network, an outlet designed to showcase live remote and studio productions; the Muleskinner, an award-winning campus newspaper; and digitalBURG, a student managed, local community news site. The Department of Communication and Sociology also sponsors several student communication organizations--some with national professional affiliation.

Study Abroad

The Department of Communication and Sociology promotes undergraduate and graduate learning experiences abroad. For a complete list of available study abroad programs see the International Center's website:

To Learn More

Department of Communication and Sociology