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University of Central Missouri
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Warrensburg, MO 64093
Phone: 660-543-4640
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Schwepker Named to Davidson Professorship

Contact: Jeff Murphy
WARRENSBURG -09/06/2007 - Charles H. Schwepker Jr. is making history at UCM as the first individual to be awarded the Mike and Patti Davidson Distinguished Marketing Professorship.

Gift Makes Professorship Possible

This special named faculty position is the first of its kind at UCM. It is being offered within the Department of Marketing and Legal Studies through a $250,000 gift provided by Mike and Patti Davidson, Bloomington, IL. Both 1972 graduates of the university, the couple worked with the department, Harmon College of Business Administration and the UCM Foundation to make this opportunity possible for a 10-year period.

Excitement of Being First to be Named

Dr. Charles H. Schwepker Jr.

"It's very, very exciting. I hope that I can live up to the honor that it is to be a named professor," Schwepker said. "It's extremely generous of the Davidsons to establish this position, and our department is grateful for their overwhelming support. Obviously, donations like this just don't come along everyday."

Selection Reflects Commitment to Excellence, Scholarship

In making the selection, Joan Mansfield, interim dean of the Harmon College of Business Administration, said the college and department sought an individual who was committed to teaching excellence and scholarship. She described Schwepker as a prolific scholar and an innovative problem solver who has excellent rapport with students. She also stressed that his selection is consistent with the Davidson's wish "to provide an endowment that helps retain talented, high-caliber faculty who can prepare students to work in the sales and marketing arena."

"I've been here since 1989," Mansfield said. "In that time, I've seen Charlie grow and develop into a great champion for learning."

Research in Sales and Sales Management

Schwepker, who is known for his extensive research in sales and sales management, joined the department in 1992 as an assistant professor and climbed the faculty ranks to become a full professor in 1999. He is currently teaching courses in Integrated Marketing Communication, Advanced Professional Selling and International Marketing, while also serving as an adviser to the student chapter of the American Marketing Association. One added responsibility, this year, is preparing students to participate in the National Collegiate Sales Competition to be held in the spring at Kennesaw State University in Georgia.

New Resources for Students

Larry Haase, chair of the Department of Marketing and Legal Studies, said that in addition to recognizing faculty for outstanding performance, the academic endowment provides financial resources for student scholarships and helps cover some expenses and activities with student competition. He is confident that Schwepker is an ideal choice for the named position.

"Many times, new faculty ask me what I expect of them. I often just say, ‘Let me show you Dr. Schwepker's vita and his professional development plan.' I don't expect every faculty member to do the things he's done, but he's the model," Haase said.

Involved in Professional Organizations

In addition to teaching a full load of classes and mentoring students, Schwepker is involved in a myriad of professional organizations related to areas such as marketing, management, and international trade, and has served on a number of editorial boards, in addition being a manuscript reviewer, and consultant. He has collaborated on and co-authored at least six different book projects since 2001 dealing with sales management and selling. His articles have appeared in numerous journals and he has spoken before professional groups across the country.

Schwepker earned his doctorate in marketing in 1992 at the University of Memphis in Tennessee. He also studied at Southeast Missouri State University in Cape Girardeau, where he earned a bachelor's degree in marketing in 1984 and a master of business administration degree in 1988.

Supporting Higher Education at Their Alma Mater

Strong proponents of higher education, the Davidsons completed education degrees at UCM. Both of them began their careers teaching in public schools in Excelsior Springs. Mike later went to work in his hometown of Richmond as an agent with State Farm Insurance Company, and is now serving as the company's vice chairman, chief agency and marketing officer at its national headquarters in Illinois. Since leaving teaching, Patti Davidson has supported her husband's career and has been involved in her community.