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University Relations

University of Central Missouri
Administration 302
Warrensburg, MO 64093
Phone: 660-543-4640
Fax: 660-543-4943


“Twitter Takeover” Offers Glimpse of Day in the Lives of Two UCM Students

Contact: Jeff Murphy
WARRENSBURG, MO (Nov. 1, 2013) – University of Central Missouri followers on social media have a unique opportunity to experience a day in the life of two students Nov. 5 and 7 through the “Twitter Takeover” planned by the Office of University Relations.

Natasha Parsons
Andrew Wortmann

Two frequent Twitter users, Natasha Parsons, a senior from Warrensburg with a double major in early childhood and elementary education, and Andrew Wortmann, a sophomore public relations major from Mexico, Mo., have been selected to participate in this special event. Both of these students will have an opportunity to take over the university’s Twitter account for one day.

“Natasha and Andrew are both highly involved students, who were selected on the basis of their Twitter activity using UCM’s hashtags, and their involvement in the university off line. Both of them will have an opportunity to run the Twitter account for a 24-hour period, beginning at 8 a.m.  They will be making suggestions, asking questions, or just chatting about the university from a student’s perspective,” said Courtney Niemuth, manager of new media communications in University Relations.

Parsons will handle Twitter responsibilities Tuesday, Nov. 5 and Wortmann will take over the account on Thursday, Nov. 7. Follow them at #UCMtakeover or @UCentralMO.

A 2010 graduate of Warrensburg High School, Parsons said she is excited about the opportunity to be part of UCM’s social media experience.

“”This is just another great way UCM tries to involve students. There are so many students on campus who actively use Twitter and that means that I get to help put UCM in the spotlight to tell my own story,” she said. “I hope to show the UCM Twitter followers how fun life at UCM can be and answer any questions have about Central. I want to help them make the decision to Choose Red and to help current students show their Mule pride.”

Wortmann graduated from Mexico High School in 2012, and frequently follows UCM on Twitter, which he said is “a strong communication tool, especially among our generation.”

 “I hope more than anything to get the word out about what UCM has to offer both incoming students and current students,” he said in talking about his goals during the Twitter Takeover.  “I just want to offer a student’s perspective on things that are going on at school, or things that prospective students might have questions about here on campus. Sometimes a different insight can make a world of difference.”

Both Parsons and Wortmann often turn to Twitter to get information about UCM in addition to exchanging tweets from some of the people who are heavily engaged in the decision-making processes that affect students. That includes frequent Twitter user UCM President Charles Ambrose.

As Wortmann put it, “Our president even has a Twitter account and interacts with students on a daily basis, and when he tweets back or re-tweets your tweet, it kind of makes you feel like a celebrity.”