By Jeff Murphy, February 19, 2019
Photo cutline: Christy Millen (right) receives the award for Missouri Life: Best of Season 3 video promo from NETA president Eric Hyyppa.
WARRENSBURG, MO – Among the public television station professionals honored at a recent awards gala event in Salt Lake City was KMOS-TV producer Christy Millen. For their work on creating a video promoting the third season of “Missouri Life,” she and her colleagues received an award and recognition by industry peers.
The red carpet event, held Jan. 21 in Salt Lake City, opened the 2019 National Educational Telecommunications Association Conference, an annual gathering of public television professionals from across the nation. The competition, first organized in 1968, honors NETA member stations' achievements in community engagement, promotion, instructional media, and content production.
“Every one of us working in public media today can be proud of the NETA Award winners,” said NETA president Eric Hyyppa. “When you look at the achievements that these projects represent, making our services relevant and valuable to our communities, you can’t help but be inspired for the future.”
In submitting the promo for consideration, Millen wrote: “The intention behind the spot was to play off the words “best of” by showcasing the “not-so-best-of” moments with our host attempting to say the script from memory on-camera. It was received well on social media, and remains one of the season’s favorites amongst our fans. The series’ high production values and content quality have persuaded KCPT in Kansas City and KETC in St. Louis to share Missouri Life with their audiences as well.”
One judge wrote “This was a great spot for two reasons: 1.) You brilliantly combined humor/human fallibility with a behind-the-scenes look at a favorite show. The fact that this was promoting a Best of show just added to the humor and brought the viewer in on the joke. 2.) You don't take yourselves seriously. Very nice, and a great twist on what could have been a rather standard promo.”
The “Missouri Life” series was created by KMOS-TV, the University of Central Missouri’s public television station, in collaboration with the publishers of “Missouri Life Magazine.” Consisting of 28 programs, the series is available to watch online at kmos.org or the PBS App available on mobile devices.
In previous years KMOS has received NETA awards for: a video profile of the National Churchill Museum in Fulton (2014), Special Event and Community Engagement based on the Event (2012 Kids Day), “Jerry Adams Outdoors – Kiss the Fish Again” (2011), “The Bacon Brothers-Michael’s Revenge” (2010). A full list of award recognitions is available at kmos.org.
For additional information, contact Michael O’Keefe, programming/communications manager, KMOS-TV, at 660-543-4042 or email@example.com.
KMOS serves the citizens of 38 central Missouri counties with high-quality, educational content and experiences online, over-the-air and in our communities. It is integral to engaged learning as a professional learning lab for students from a variety of disciplines at the University of Central Missouri. KMOS-TV broadcasts programming on four channels throughout the region with programs for all ages on 6.1, lifestyle and how-to programs on 6.2, international news and dramas on 6.3, and a full schedule of kid’s programming to fit the schedule of every busy family on 6.4.
The National Educational Telecommunications Association is a professional association that serves public television licensees and educational entities in all 50 states, the U.S. Virgin Islands, and Puerto Rico. Since 1967, our reason for existing has been to connect public television people and ideas, by providing quality programming, educational resources, professional development, management support, and national representation.