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Innovative Public Relations provides hands-on experience at the University of Central Missouri
Accepting CEPR certification for the UCM PR program
Get involved in PRSSA
Student testimonial about public relations at UCM
Choose Red. Choose Public Relations at UCM.


Does UCM have a good public relations program?

Yes, it does. In fact, its curriculum is closely aligned with the recommendations made by the Public Relations Society of America Commission on Education. In addition, class sizes are small, and students have the opportunity to interact with professors in and outside the classroom. As of October 11, 2014 the program's curriculum is CEPR accredited. UCM's PR program is the 38th PRSA certified program in the world.

What can I do with a degree in PR?

You can do just about anything that gives organizations and groups a voice. Our graduates hold careers as CEOs, vice presidents, account executives, agency owners and more. They work in for-profit and nonprofit organizations in industries including pharmaceuticals, hospitality, entertainment, sports, education and finance.  Further ideas on what you can do with a PR degree are found on the Public Relations Student Society of America website.

Has anyone who majored in Public Relations at UCM been successful?

Yes, many of our graduates have gone on to successful careers. One of our alumni was global head of communications at Novartis, another is the director of public relations and marketing at Children’s Mercy Hospitals Kansas City, a third serves as the chief marketing editor at the Public Relations Society of America, a fourth is CEO and president of Aircraft Electronics Association, a fifth is a Silpada social media strategist, a sixth is with Ruder Finn in NY, and a seventh is with Cerner. This is just a tiny sample of our graduates’ success stories.

Who can assist me with my four-year plan and help me decide what courses to take?

An academic advisor will help you initially. Those in the HCBPS advising office (Ward Edwards 1600, 660.543.8577) will also assist you as you take general education courses. One of those courses is MKT 1400: Orientation to PR. The instructor of this course will help you develop your own individualized four-year or two-year (or transfers) plan. You can also ask any of the public relations professors for help at any time. The program coordinator is Tricia Hansen-Horn. She can be reached at

Do I have to wait until I am formally admitted to the PR program before I get to know my professors and go to them for help?

No! Come see us anytime in Dockery 200!


How do I apply for the program?

You first complete your gateway courses: COMM 2620 Introduction to Public Relations, COMM 2625 Writing and Editing for Public Relations and COMM 3620 Strategic Planning for Public Relations with a 2.33 or above grade point average with no course grade lower than a “C.” You then apply for formal admission to the public relations major by filling out the Application for PR Program Admission.

Do I have to have a concentration or minor?
No, but we highly recommend one to be more marketable and to get you a place at the policy-setting table. The program has a special concentration called "Industry Practices" just for its majors. The concentration includes PR and business courses as well as hands-on experience. You can also enhance your career by choosing a minor in a specific area of interest such as finance, graphics, economics or business administration.