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Department of Marketing

University of Central Missouri
PO Box 800
Dockery 102
Warrensburg, MO 64093
Phone: 660-543-8137



The B.S.B.A. in Marketing program prepares students for a wide variety of careers in business and industry. Marketing professionals are involved from the conception and development of a product or service to the final sale and distribution to the customer. Students may combine selected marketing elective classes to concentrate in areas such as global marketing, marketing communications, marketing management or professional sales. A marketing degree prepares you for a career in fields such as:

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Four-year plan


Program outcomes


AACSB Accreditation

UCM's B.S.B.A. in Marketing is among the elite group of AACSB-accredited business school programs. Many large employers only recruit at AACSB-accredited schools. AACSB International accreditation represents the highest standard of achievement for business schools, worldwide. AACSB International accreditation is the hallmark of excellence in business education.